Marketing Brochure

Marketing Materials

Iori Communications produces written marketing materials that are client-focused, not just boastful verbiage. Robin Iori writes:

  • Brochures
  • Annual reports
  • Pitch books for business brokers
  • Articles as a ghost writer for professionals
  • Benefits communications materials

People want to know the benefits of a product or service when they are looking to buy.  They don’t just want to be sold something.

Marketing materials should answer a number of questions, including:

  • How is a product or service different?
  • What features can a prospective consumer really use?
  • Does the copy persuade? Does it flow and is it friendly?
  • Does it speak directly to the target audiences?

Iori Communications keeps these in focus for every client.